475563408 - BP.com Increasing Engagement

475563408 - BP.com Increasing Engagement

Regular price
Regular price 40 Service Credits
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40 Service Credits

The dotdigital consultancy team is required to deliver the following consultancy session - Credits 40

BP.com Digital Optimisation Project: account login (lucy.james@uk.bp.com)
- Optimization of BP.com contact lists, with a view to increasing conversion rates for top campaigns
- This project will focus on cleaning up data, enriching data & increasing engagement for BP.com
- Based on Strategic Proposal discussed and agreed upon with BP.com and dotdigital Strategic Consultant
- Tasks to be worked through in an agreed upon priority & fortnightly WIP calls with your Strategic Consultant will report on progress

Caveats:
- Deliverables to agreed upon between BP.com & Strategic Consultant
- Success metrics to be agreed upon between BP.com & Strategic Consultant
- Short, Medium & Long term aims to be agreed upon between BP.com & Strategic Consultant.