Use our insight to turn abandoned browsing into valuable sales. This automation program will identify and re-market your subscriber's favourite products or pages, giving them nudge they need to convert.
What you get with the service
A dedicated Digital Marketing Specialist to help set up your Black Friday Abandoned Browse automation program.
A kick-off call to scope the automation program.
Setup of the automation program.
Testing of up to 10 campaigns via your automation program.
Testing the insight data in your Engagement Cloud account.
What we'll need from you
Up to 10 campaigns built, tested and added to your automation.
Web behaviour tracking active on your Engagement Cloud account.
The data required for your program accessible during the build session. This includes creation of data fields, contact data and insight data. This will be discussed during the automation scoping call.
Things to know and caveats
*This is limited to the live build of one program only. This guidance will hopefully give you the knowledge and confidence to then build further programs yourself.
Campaign builds, content and imagery are not included, however if required please contact your Account Manager to discuss this.
Once your order has been received, it will be added to our task queue and then you will be contacted by a dotdigital Digital Marketing Specialist to discuss the project and likely delivery dates.