Dotdigital Masterclass Training - Ted Baker

Dotdigital Masterclass Training - Ted Baker

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7 Service Credits

Dotdigital Masterclass for Ted Baker

Training Agenda: 

Dotdigital Data Management Overview
  • Address Books vs Segments
  • Data Fields
  • Uploading Data (if required on the day)

 

Segmentation:
  • Segment Builder
  • Working with Source, Data, Behaviour and Grouping
  • WebInsight Data
  • Examples of possible Ted Baker Segments (based on information provided during scoping call)


Sending from Dotdigital
  • Split (A/B) testing
  • Sending to a Segment
  • Scheduling a send
  • Send-time optimisation
  • Remailing

 


What's Included:

  • Further scoping call with Dotdigital Trainer and Ted Baker to better understand segment examples.
  • Training : 1 x 2hr Online Session
  • Training session to be recorded and shared with all attendees following the session

      Cost and additional information
      • Number of credits = 7

       

       

      Professional Services Terms
      The work described hereunder must be redeemed within 12 months from purchase, on a date and time to be agreed with dotdigital. Unless due to the availability of Dotdigital, any failure to instruct dotdigital to commence or agree the work described (in whole or in part) will result in forfeiture of the entirety of the fee and no credits or refunds, pro rata or otherwise, will be provided. In addition to the dotdigital Terms, this product is also subject to the terms found at: https://dotdigital.com/terms/ps-terms/