Automation and Campaign Management - Ordnance Survey NMS Power of Addressing

Automation and Campaign Management - Ordnance Survey NMS Power of Addressing

Regular price
Price on Application
Sale price
49 Service Credits

Project outline
PSGA journey 1 = 18 credits
18 credits for program build and test with 4 campaign builds included.

Campaigns included
  • Email 1 - Sign up to clinic (Email 1a PSGA follow up if brochure form completed) - build included
  • Email 2a - Clinic instructions (Email 2a PSGA follow up, if clinic form filled) - build included
  • Email 2b - Last chance to sign up to clinic (Email 2b PSGA follow up, if brochure form filled – last chance email) - build included
  • Email 3 - Clinic follow up with recording (Email 3 PSGA follow up) - build included

PSGA journey 2 = 8 credits
8 credits for program build and test with 1 campaign build included.
  • Email 1 - Download brochure email (Email 1b PSGA follow up, if clinic form filled) - build included
  • Email 2 - Clinic instructions (Email 2a PSGA follow up, if clinic form filled) - build not included*
  • Email 3 - Clinic follow up with recording (Email 3 PSGA follow up) - build not included*

*OS have confirmed Email 2 - Clinic instructions and Email 3 - Clinic follow up with recording in this journey are the same emails as outlined for PSGA journey 1 so no campaign build hours are required for these two campaigns.

Partner journey 1 = 15 credits
15 credits for program replication and test with 4 campaign builds.

Campaigns included
  • Email 1 - Sign up to clinic (Email 1a Partner follow up, if brochure form filled) - build included
  • Email 2a - Clinic instructions (Email 2a Partner follow up, if clinic form filled) - build included
  • Email 2b - Last chance to sign up to clinic (Email 2b Partner follow up, if brochure form filled) - build included
  • Email 3 - Clinic follow up with recording (Email 3 Partner follow up) - build included

Partner journey 2 = 5 credits
5 credits for program replication and test with 1 campaign build.
  • Email 1 - Download brochure email (Email 1b Partner follow up, if clinic form filled) - build included
  • Email 2 - Clinic instructions (Email 2a Partner follow up, if clinic form filled)* - build not included*
  • Email 3 - Clinic follow up with recording (Email 3 Partner follow up)* - build not included*

*OS have confirmed Email 2 clinic instructions and Email 3 Clinic follow up with recording in this journey are the same emails as outlined for Partner journey 1 so no campaign build hours are required for these two campaigns.

Case Study download email = 3 credits
1 campaign build. No trigger support.

= 49 credits total
    Project requirements
    Campaigns
    • Subject line
    • Friendly from name
    • From address
    • Forwarding address
    • Campaign tags
    • Images
    • Copy
    • Link tracking
    • Alt text for images
    Automation
    • Enrolment to be set up by Ordnance Survey
      Cost and additional information
      • This quote has been produced with the assumption that the campaigns in the PSGA and Partner journeys differ significantly. If the campaigns only have small name changes (i.e. swapping PSGA for Partner) and the copy and images remains the same, the price will be reduced.
      • The Case Study Download email is an email build only. Ordnance Survey are responsible for the trigger and sending of this email.
      • Testing of the four programs can not commence without appropriate data present in the Engagement Cloud platform. Ordnance Survey indicated that they were looking into using the API to provide this data to the account.
      • A change request is a formal request for significant alteration to project scope as opposed to an amend which is deemed as a minor change. A change reques must be submitted via email and will be responded to within 24 hours with consideration given to the impact on timeline and cost.

      • Project timeline for delivery shown here
      • Quote ref: #656775879
      • Number of credits = 49

       

       

      Professional Services Terms
      The work described hereunder must be redeemed within 12 months from purchase, on a date and time to be agreed with dotdigital. Unless due to the availability of Engagement Cloud, any failure to instruct dotdigital to commence or agree the work described (in whole or in part) will result in forfeiture of the entirety of the fee and no credits or refunds, pro rata or otherwise, will be provided. In addition to the dotdigital Terms, this product is also subject to the terms found at: https://dotdigital.com/terms/ps-terms/