Dotdigital Implementation Consultancy - Pre-show liquid campaign for The Royal National Theatre

Dotdigital Implementation Consultancy - Pre-show liquid campaign for The Royal National Theatre

Price on Application
23 Service Credits

Project outline

Pre-show liquid campaign for The Royal National Theatre

Summary: The Royal National Theatre (RNT) has requested consultancy support to design, develop and deploy a dynamic pre-show communications campaign within Dotdigital. The campaign will utilise Dotdigital Liquid scripting and Order Insight data to deliver personalised pre-show communications to ticket holders two days prior to their performance.
The objective of the campaign is to enhance the customer experience by providing relevant performance information, venue guidance and tailored content based on booking characteristics. The solution will dynamically personalise content using Order Insight purchase data, including performance details, venue information and audience composition.
The project will include campaign development, testing, documentation and knowledge transfer to enable the Royal National Theatre team to maintain and extend the solution following implementation.


Cost breakdown:

  • Dynamic Pre-Show Campaign Development = 15 PS Credits
  • Documentation = 5 PS Credits
  • Knowledge Transfer Session = 3 PS Credits

Total: 23 PSCs



Cost and additional information

  • Quote ref: 11793898897
  • Number of credits: 23

 

Professional Services Terms

The work described hereunder must be redeemed within 12 months from purchase, on a date and time to be agreed with Dotdigital. Unless due to the availability of Dotdigital, any failure to instruct Dotdigital to commence or agree the work described (in whole or in part) will result in forfeiture of the entirety of the fee and no credits or refunds, pro rata or otherwise, will be provided. In addition to the Dotdigital Terms, this product is also subject to the terms found at: https://dotdigital.com/terms/ps-terms/