Implementation Consultancy - Champion Europe S.R.L - Loyalty + Birthday Project

Implementation Consultancy - Champion Europe S.R.L - Loyalty + Birthday Project

Regular price
Price on Application
Sale price
39 Service Credits

Project details

  • 2x rounds of amends included as part of the project 
  • End to end testing included 
  • To cover Champion Italy only
  • Champion to provide all campaign assets such as
    • Subject line
    • Any image assets - Dotdigital will not edit or create creative assets
    • Inbox preview text 
    • Campaign content
    • Campaign URLs
    • In addition, confirm which custom template to use 
  • Journey testing to be completed on sandbox first
  • Once sandbox is approved and campaigns are signed-off, Dotdigital will replicate the build in to the chosen main account
  • Champion to provide EDC for coupon code / supply coupon code to use for campaigns
  • Any change in scope, or additional requirements requested throughout the project may require a re-scope and incur additional costs
  • Campaign assets to be shared first, so these can go in to review with Champion to provide feedback - during this time, Dotdigital can the begin the automation builds

 

 

Brands

 

Journey

 

Program logic summary/notes

 

Volume Cost (PSCs)

Champion (IT)

Complete registration

  • Daily enrolment schedule
  • Enrols contact if they have an offline order in the past 24 hours and are not present in the Magento customers address book
  • Sends emails inviting and reminder customer to register online
  • Flow of program:
  1. Send an email inviting customer to register online
  2. Wait 3 days
  3. If contact is not in Magento customers address book send second email
  4. Wait 5 days
  5. If contact is not in Magento customers address book send 3rd email send 3rd email
  6. Wait 3 days
  7. If contact is not in magneto customers address book and has not opened previous emails, then send 4th email
  8. Wait 4 days
  9. If contact is not in Magento customers address book send final email
  10. Wait 1 day
  11. If contact is not in Magento customers address book delete the contact

1x program for Champion

5x emails for Champion

9 Credits

10 credits

Champion (IT)

Welcome to Loyalty

  • Daily enrolment schedule
  • Enrols contact if their loyalty start date is in past 24 hours
  • Sends emails congratulating/welcoming new loyalty member
  • Different emails need to be sent depending on if the contact is a Magento newsletter subscriber
  • A contact is not a loyalty member unless they are both a registered Magento customer and a newsletter subscriber
  • Flow of program:
  1. If contact is in Magento subscribers address book and in Magento customers address book/has relevant loyalty tier fields from CEGID then send welcome email
  2. If contact is in Magento customer address book and not in magneto subscribers, then send an email reminding them of benefits of subscribing and being part of loyalty program

1x program for Champion

2x emails for Champion

6 credits

4 credits

Champion (IT)

Birthday

  • Logic TBC based on latest update
    • No requirement for a birth month program
    • Please confirm:
      • How many days before ‘birthday’ to send email 1
      • How many days after should email 2 be sent if no coupon code has been used?
      • How many days after email 2, should the final reminder be sent if it’s still not been used?

1x program for Champion

3x emails for Champion

4 credits

6 credits

Cost and additional information

  • Number of credits = 39
Professional Services Terms
The work described hereunder must be redeemed within 12 months from purchase, on a date and time to be agreed with dotdigital. Unless due to the availability of Engagement Cloud, any failure to instruct dotdigital to commence or agree the work described (in whole or in part) will result in forfeiture of the entirety of the fee and no credits or refunds, pro rata or otherwise, will be provided. In addition to the dotdigital Terms, this product is also subject to the terms found at: https://dotdigital.com/terms/ps-terms/