Implementation Consultancy | StayCity - Advanced Personalisation session

Implementation Consultancy | StayCity - Advanced Personalisation session

15 Service Credits
15 Service Credits
Project details
  • Advanced Personalisation session - to be delivered via screenshare either 2x 1.5 hour sessions, or 1x 3 hour session W/C 6th March (if the project is redeemed no later than 10th Feb) 
  • Demo account james.garfield@staycity.com contains the relevant data sets for Dotdigital to generate examples and use this account for session delivery 
  • Cost: 15 Professional Service Credits
  • Session overview: 
    • Overview of liquid script
      • What is it
      • Objects, iterations and variables with light examples
    • How AP (liquid) can be used in Dotdigital
      • Email campaigns
      • *Transactional mails 
      • *Pages & Forms
    • How our 'advanced' building blocks work with liquid script
      • What are loop, liquid markup and decision blocks, and when to use them 
    • 'Quick wins' - simple campaign markup to get started with
    • Use case ideas
      • Pre and post arrival 
      • Anniversary
      • Using Marketing Preferences - Dotdigital will create a few categories and preferences in the Demo account to showcase this
      • Language changes in campaigns and considerations 
      • Landing page example and considerations
      • Campaign analytics (tracking parameters) when using liquid links
    • Other
      • Use cases and examples will be created ahead of the session so that logic can be tested 
      • A deck will be provided after the session that will cover everything that was discussed 
      • We will not be building out full email campaigns or journeys - the goal is to provide enough knowledge for StayCity to be able to use moving forward
      • Any change in project delivery, or additional requirements may require a project rescope and incur additional charge 
      • The session(s) will be recording and shared
Cost and additional information

  • Number of credits = 15
Professional Services Terms
The work described hereunder must be redeemed within 12 months from purchase, on a date and time to be agreed with dotdigital. Unless due to the availability of Engagement Cloud, any failure to instruct dotdigital to commence or agree the work described (in whole or in part) will result in forfeiture of the entirety of the fee and no credits or refunds, pro rata or otherwise, will be provided. In addition to the dotdigital Terms, this product is also subject to the terms found at: https://dotdigital.com/terms/ps-terms/