No Ordinary Designer Label Ltd T/A Ted Baker PLC - Collaborative session - ID: 2842129338

No Ordinary Designer Label Ltd T/A Ted Baker PLC - Collaborative session - ID: 2842129338

Regular price
Price on Application
Sale price
10 Service Credits

Project outline
A collaborative implementation for a generic abandoned browse automation program.

  • An initial call with Managed Services to finalise the program outline
  • The Managed Services rep will take notes away and schedule the session
  • The session will cover
    • Summary of project
    • Creation of the automation
    • How to test programs
    • Nodes overview and terminology
    • Program best practise
    • Summary of program reports
    • Q&A
  • A follow up deck will be provided after each session with a run through of the automation and follow up notes
  • The session will be recorded and shared, along with documentation on the program
  • An end of project call can be scheduled if any actions/ tasks were set at the end of the sessions
    Project requirements

    Before the session, the customer should consider:

    • Getting the campaigns ready before the session, or allowing the Managed Services team to use placeholder campaigns
    • How a user’s region should be identified
    • How the product category should be identified
    • Other considerations for enrolling users onto an abandoned browse program:
      • Session recency
      • Purchase recency
      • Overlap with any abandoned cart program (with cart emails taking priority)
      • Potential email send volumes may dramatically increase
      • Segments should be created to give an indication of the daily rate
      • Appropriateness of a second email in the journey — browse abandonment is a very low indicator of purchase intent
      Project timeline



      Within 10 working days of signing

      Initial call to run through requirements

      Within 10 working days of initial call

      Session will be held

      Within 10 working days of session

      Project closing call held

      10 working days session

      Courtesy period closes

      Project closes

        Cost and additional information
        • Quote ref: #2842129338
        • Number of credits = 10



        Professional Services Terms
        The work described hereunder must be redeemed within 12 months from purchase, on a date and time to be agreed with dotdigital. Unless due to the availability of Engagement Cloud, any failure to instruct dotdigital to commence or agree the work described (in whole or in part) will result in forfeiture of the entirety of the fee and no credits or refunds, pro rata or otherwise, will be provided. In addition to the dotdigital Terms, this product is also subject to the terms found at: