Oakhouse Foods Limited - Automation build - ID: 3521871374

Oakhouse Foods Limited - Automation build - ID: 3521871374

Price on Application
15 Service Credits

Project outline

A three step program with three campaign builds, plus a round of testing encouraging users who have placed multiple orders to sign up to repeat ordering.


Project detail

Program overview

  • Users enrol if they have more than three orders and have not signed up to repeat ordering, indicated by a data field in the account
  • They are sent an email
  • After 5 days, the programs checks to see if the user has signed up to repeat ordering by checking the data field
    • If they have, they exit the program
    • If they have not, they are sent email 2
  • After 5 days, the programs checks to see if the user has signed up to repeat ordering by checking the data field
    • If they have, they exit the program
    • If they have not, they are sent email 3
  • After 5 days, the programs checks to see if the user has signed up to repeat ordering by checking the data field
    • If they have, they exit the program down one route
    • If they have not, they exit the program down another route

What’s included

  • Creation of your program
  • Testing of enrolment, exit and any decision criteria
  • 1x round of program amends if needed
  • Build of three triggered campaigns either from a template toolkit, or a visual provided by you
  • 2x rounds of campaign amends

What we'll need from you

Program requirements
  • Confirmation of any enrolment, decision and exit rules 

Campaign requirements

  • The template toolkit or campaign visual to work from
  • Copy and image assets to use in the campaign including;
    • Image alt text
    • Link names and titles
    • Any tracking values if different from the account settings
    • The plain text copy to add if this differs significantly from the HTML copy
    • Any personalisation fields to use e.g., title, firstname etc.
  • A test distribution list

Things to note

  • You will need to provide us with copy for your emails
  • Where certain types of insight data are being used in the program, we may create flat data fields in its place for testing purposes only
  • Anything in addition to or outside of the above will require a rescope and may incur additional costs


      Project schedule

      This assumes the order has been received by 22 September 2023. 
      Task Week

      Call to confirm deliverables

      Assets for campaign builds submitted to Dotdigital

      		 w/c 25 September
      First drafts of campaigns sent to client w/c 2 October

      First round of amends submitted to Dotdigital
      Second drafts sent to customer

      		 w/c 9 October
      Final amends submitted to Dotdigital
      Final drafts sent to customer
      Campaigns signed off
      		 w/c 16 October

      Program built and ready to test
      Test data prepared and available in account

      		w/c 23 October
      Test carried out
      Program signed off and ready to go live
      		 w/c 30 October

      Courtesy period ends

      Project formally closes

      		 w/c 13 November

      Cost and additional information

      • Quote ref: 3521871374
      • Number of credits: 15

       

      Professional Services Terms

      The work described hereunder must be redeemed within 12 months from purchase, on a date and time to be agreed with dotdigital. Unless due to the availability of Engagement Cloud, any failure to instruct dotdigital to commence or agree the work described (in whole or in part) will result in forfeiture of the entirety of the fee and no credits or refunds, pro rata or otherwise, will be provided. In addition to the dotdigital Terms, this product is also subject to the terms found at: https://dotdigital.com/terms/ps-terms/