Ordnance Survey - Replication of email campaigns and contact data fields between accounts

Ordnance Survey - Replication of email campaigns and contact data fields between accounts

Regular price
Price on Application
Sale price
10 Service Credits


Project outline

  • Ordnance Survey require content to be copied from an existing Dotdigital account to a new Dotdigital account.
  • The Dotdigital Custom Technical Solutions team will perform the following actions as part of this project: 
    • Export all contact data fields from the source Dotdigital account, and import them to the target/destination account using the Dotdigital API. (Note that this will not copy over contacts and their data). (1 Credit)
    • Determine the campaign IDs for all source campaigns that need to be replicated (based on brief provided). (2 Credits)
    • Run an automated process to copy a defined list of campaigns from the source Dotdigital account to the destination/target Dotdigital account using the Dotdigital API. (5 Credits)
    • Arrange the new/replicated campaigns into the correct folders in the destination/target Dotdigital account (based on brief provided) (2 Credits)
  • The properties that will be replicated for each campaign are:
    • Campaign Name
    • Campaign Subject Line
    • Campaign From Name (or a new from name in the target account can be used for all campaigns being replicated)
    • Campaign From Address (or a new from address in the target account can be used for all campaigns being replicated)
    • Campaign HTML Content (see limitations below)
    • Campaign Plain Text Content
    • Campaign Reply Action (default is 'webmail')
    • Campaign Reply To Address (if required / if different from Custom From Address)
    • Campaign Type (standard/triggered)
  • A CSV file will also be provided for all campaigns being copied over which will include the following details taken from the source account:
    • Campaign ID
    • Campaign Name
    • Campaign From Name
    • Campaign Status (sent/unsent)
    • Campaign Type (standard/triggered)
    • Campaign Tags (these will be pipe separated within a single field)
    • New Campaign ID (in the destination/target account)
  • Limitations to be aware of with the replication of the email campaigns are:
    • Any ‘@’ personalisation or Advanced Personalisation in the duplicated campaigns will only work if the required contact data fields, marketing preferences, and Insight data used for that personalisation is available in the target account.
    • Dynamic Content Blocks will not be copied over.
    • Any custom link tracking parameters used in the email campaigns will need to be set-up in the target account to ensure that they work correctly.
    • Link URLs will not be updated. External links will work as expected, however any links that go to a Dotdigital landing page in the source account may no longer work and will need to be replaced with a link to an equivalent landing page within the target account.
    • Images will continue to appear and work in the campaigns, but will not be copied over to the image manager in the target account (if these are needed, they can be downloaded in bulk manually from the source account and imported in bulk to the target account by Ordnance Survey or Dotdigital Managed Services).
    • Static Product Block content will be replicated correctly, however it will not be possible to edit/update these without selecting a new product catalogue in the target account.
    • Editor Extension Blocks and Product Recommendation blocks will be replicated, but they will not render/work in the target account campaigns (they will need to be replaced manually).
    • Custom Building Blocks will not be copied over.
    • Campaign tags will not be copied over.
    • Campaign folders will not be copied over and campaigns can’t be put in to specific folders in the target account (this can be done manually in bulk after the campaigns have been created).
    • Campaigns will not be automatically linked with any existing or future program automations
    • Campaign activity will not be copied over.


Project requirements

  • Client to provide:
    • Name of source account (Provided - gsmarketing@os.uk) 
    • Name of destination/target account (Provided - NMScomms@os.uk) 
    • The from address to use in the target account for all campaigns (this must already be set-up in the target account). By default the from address in the source account will be used. (Provided - Brief Document) 
    • The from name to use in the target account for all campaigns. By default the from name in the source account will be used.
    • The reply address to use for all campaigns (if required)

Cost and additional information

  • Expected turnaround within 5 working days upon receipt of assets/ data etc.
  • Number of credits = 10


Professional Services Terms


The work described hereunder must be redeemed within 12 months from purchase, on a date and time to be agreed with dotdigital. Unless due to the availability of the Dotdigital platform, any failure to instruct Dotdigital to commence or agree the work described (in whole or in part) will result in forfeiture of the entirety of the fee and no credits or refunds, pro rata or otherwise, will be provided. In addition to the Dotdigital Terms, this product is also subject to the terms found at: https://dotdigital.com/terms/ps-terms/