Ordnance Survey Shop - Abandon Browse

Ordnance Survey Shop - Abandon Browse

Regular price
Price on Application
Sale price
12 Service Credits

Project outline
  • Delivery of
    • 1x Abandoned Browse triggered campaign and AP logic
    • 1x Abandoned Browse program
Project Breakdown
  • Client to provide:
    • Mock-up of campaign visual
    • Confirmation of any copy changes per product group e.g., map
  • Dotdigital to deliver
    • 1x campaign build from mock provided
    • Application of AP
      • Webinsights aren't extended to pull custom page values - a cross-reference needs to made with the product catalog to pull through item details 
      • Statements to be created to show/hide content based on product type 
    • 1x AB program with relevant enrolment and exit logic in place (TBD)
    • Segments created for testing the campaign
    • Create a log in on the website and subscribe to newsletters to get webinsight syncing to contact record for live testing
  • 2x rounds of amends included in set up
  • Account: gemma.bell@os.co.uk


  • Note* Map product SKU all starts with '9780319’ and URL contains ‘/map-of-‘ 


  • Cost:
    • 1x campaign = 3 credits
    • AP custom block = 5 credits
    • 1x program = 4 credits
    • TOTAL: 12 credits
Cost and additional information

  • Quote ref: #2817236613
  • Number of credits = 12
Professional Services Terms
The work described hereunder must be redeemed within 12 months from purchase, on a date and time to be agreed with dotdigital. Unless due to the availability of Engagement Cloud, any failure to instruct dotdigital to commence or agree the work described (in whole or in part) will result in forfeiture of the entirety of the fee and no credits or refunds, pro rata or otherwise, will be provided. In addition to the dotdigital Terms, this product is also subject to the terms found at: https://dotdigital.com/terms/ps-terms/