Sloan Express - Training (Core + Integration)

Sloan Express - Training (Core + Integration)

Regular price
Price on Application
Sale price
10 Service Credits

Training outline
Training covers the core of Dotdigital and your Magento integration. We believe it is essential that delegates have the foundation they need to successfully navigate and use the platform features.

What you get

Session 1

Platform overview

Data Management

  • Address Books
  • Contacts
  • Data Fields
  • SCV/Insight Data
  • Suppressions
  • Marketing Preferences / Preference Centre
  • Magento Data Management / Synch Basics
Campaign Creation
  • Campaign Set up
  •  EasyEditor
    • Dynamic Content
    • Product & Abandoned Cart Blocks
  • Sending Campaigns

    Session 2

      Segmentation

      • Templates
      • Sources, Behaviour and Data
      • Segment Analytics

      Ecommerce

      • Retail, Customer & Opportunity Dashboards
      • RFM & eRFM segmentation
      • Product Recommendations
      • Abandoned Carts

      Automation

      • Creating Triggered Campaigns
      • Address Book Automation & Auto Responders
      • Automation Studio
      • Triggering Automation in Magento

      Reporting

      • Account, Campaign, and Program Reporting
      • Ecommerce Reporting

      What we'll need from you
      • Complete the training request form.
      • Redeem the 10 professional service credits.
      • Provide your availability.
      Things to know and caveats
      • Up to 6 delegates per session.
      • Training follows a standard program. Tailor-made packages are available upon request at an additional charge.
      Professional Services Terms
      The work described hereunder must be redeemed within 12 months from purchase, on a date and time to be agreed with dotdigital. Unless due to the availability of dotdigital, any failure to instruct dotdigital to commence or agree the work described (in whole or in part) will result in forfeiture of the entirety of the fee and no credits or refunds, pro rata or otherwise, will be provided. In addition to the dotdigital Terms, this product is also subject to the terms found at: https://dotdigital.com/terms/ps-terms/